As publishers look to capitalize on the growing demand by consumers to receive content digitally and eBook readers become more mainstream, they face the challenge of converting their print titles to support the plethora of eBook formats available on the market today, as well as adapting their production processes to support a multi-channel publishing strategy.

One of those challenges, is how to manage conversion of content.  In recent years, many publishers have outsourced or offshored operations to content conversion specialists or developed their own in-house solutions utilizing specialist tools and technical expertise.

While both these approaches may have served publishers very well in the past, today there is increased pressure to reduce operating costs and turnaround times, while maintaining or enriching the quality of content delivered and, more importantly, being able to readily adapt to changes in the market.

Such improvements in operational efficiency and content quality can ultimately only be achieved through improved process automation, and allowing for enhanced user control over output quality.

Publishers also need to plan for some of the formatting differences which exist between targeting print and eBook outputs.  Development of style guidelines that facilitate both print and EPUB publishing, for example, is one of the first and most essential stages in preparing for content conversion.

FREE White Paper

To learn more about some of the issues that
publishers need to be aware of when planning to
convert print to eBook formats, request a copy
of our FREE White Paper 'Pitfalls on the Path
from Print to EPUB'.

Migrate On-demand Content Conversion Service

Also discover more about Migrate, our on-demand XML content conversion and transformation service, available online or deployable onsite as a fully-integrated conponent of an enterprise publishing solution.  Migrate dramatically reduces the time and cost of content conversion projects of all sizes, and enables very rich content - including text, graphics, tables and equations - to be converted with a high degree of precision and quality.

The pay-as-you-use service, allows users to convert content from any source format to any number of target formats via any number of pre-configured conversion pipelines, providing organizations with full control over the content conversion process and delivering high-quality content every time.