Stilo is proud to present twice at this year’s ConVex Baltimore
Join Stilo’s Jacob Brennan and Jackson Klein – alongside Neil Thomas from Cisco, in the following presentations:
DITA for Sales People
Just as tech docs departments use DITA to provide relevant content to users, sales and marketing departments can benefit from the same techniques to target their content appropriately. In this case study, we look at how Cisco went from using proposal templates in Microsoft Word to automating the production of personalized sales proposals using DITA
Neil Thomas, Cisco & Jackson Klein, Stilo on Wednesday April 19th on Track 2 at 8:30 am
Neil is a lifetime participant in the evolution of the telecommunications industry. He contributed 28 years to developing, integrating, supporting, and demonstrating Nortel solutions for Fortune 100 customers worldwide. For the past 9 years, Neil has focused on Cisco Sales Enablement through bid management and proactive custom proposal development. He is currently leading both our proposal content developers, and our Global Bid Management teams. Neil’s focus on the delivery of automation solutions for digital sales, including the Sales Proposal Generator (SPG), is helping to drive cost and time efficiencies into our sales processes and to enable seller success.
Jackson Klein has more than 20 years of providing technical leadership, strategic direction and oversight for successful planning and execution of all stages of R&D, product development and lifecycle. He’s managed and led R&D teams to develop and launch products in the field of design, simulation and analysis of photonic integrated circuits, communication systems and networks.
Avoid Mistakes – Analyze First
When considering converting your content to a structured format such as DITA, many pitfalls must be avoided. Having a clear understanding of the benefits of converting to a structured content type while also being able to show your team efficiently and accurately can save many headaches. In this presentation, Jacob demonstrates how we can help establish the potential of DITA to each customer and their management/teams.
Jacob Brennan, Stilo on Monday April 17th on Track 2 at 4:45 pm
Jacob Brennan is a Technical Sales Product Specialist at Stilo. He works with Stilo Migrate customers and aids in converting their legacy content to DITA. Jacob recently graduated from the University of Ottawa, holding a BASc. in Mechanical Engineering and a BSc. in Computing Technology.
Learn more about Stilo and ConVex Baltimore here.
We look forward to seeing you there!